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Household cleaning

Oxygen bleaches and stain removers recast as commodity oxidisers you can weigh yourself.

Teardowns

41

Typical saving

71%

Steepest gap

Oven Cleaner

How to buy in this category

Limescale, mould and oxygen-bleach stains are commodity acids and oxidisers. The trigger bottle is water, dye and a nozzle.

Never mix acids with hypochlorite or ammonia. Work in ventilation, and keep food-prep surfaces rinsed before they go back into use.

A kilogram of citric acid or percarbonate outlasts a year’s worth of 750 ml sprays if you mix what you need for the job. A dye-run sachet is usually sodium dithionite — a reducer, not Oxi, and never mixed with acid or bleach.

This hub currently covers 41 household cleaning teardowns. Typical saving versus a branded pack is about 71% per working litre. The steepest gap today is Mr Muscle Oven Cleaner at 97%. Snapshot retail prices start around £1.25 — live shop listings move.

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Save 67%

Household cleaning

Vanish Oxi Action Fabric Stain Remover

Vanish

Retail pack
£9.001 kg tub
Raw active
Sodium percarbonate (food/technical grade)15630-89-4

Sodium percarbonate is a solid hydrogen-peroxide adduct. The pink tub is perfume, dye and a scoop. Technical-grade percarbonate is the same oxidiser used in bulk laundries.

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Household cleaning

Domestos Original Thick Bleach

Domestos

Retail pack
£2.20750 millilitres
Raw active
Household thin bleach (sodium hypochlorite ~5%)7681-52-9

Sodium hypochlorite plus a thickener so it clings to ceramic. Thin household bleach is the same oxidiser without the brand, the dye and the TV campaign. Never mix it with acids or ammonia.

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Household cleaning

Cillit Bang Limescale Destroyer

Cillit Bang

Retail pack
£3.50750 millilitres
Raw active
Citric acid monohydrate (food grade)5949-29-1

Hard-water scale is calcium carbonate. Citric acid dissolves it. The trigger bottle is perfume and a nozzle; a bag of food-grade citric acid is the same attack on the kettle, the head and the pan.

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Household cleaning

The Miracle Cleaning Paste

The Pink Stuff (StarDrops)

Retail pack
£2.29850 g tub
Raw active
Precipitated calcium carbonate (chalk powder) + liquid castile soap471-34-1

Simple fine chalk (calcium carbonate) suspended in vegetable soap and pink dye.

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Household cleaning

Specialist Mould & Mildew Remover

Astonish

Retail pack
£2.00750 ml trigger
Raw active
Dairy-grade sodium hypochlorite 14% (diluted to 3.5%)7681-52-9

Highly diluted bleach sold with a plastic spray trigger. Diluting bulk hypochlorite costs pennies.

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Household cleaning

Complete Oven Cleaning System

Oven Pride

Retail pack
£4.00500 millilitres
Raw active
Sodium hydroxide pearls 99% (caustic soda)1310-73-2

The bag is theatre. The gel is dilute sodium hydroxide. Caustic soda pearls at about 40 g/L make the same 4% attack on burnt fats. Corrosive — this is not a toy, and it is not a lemon-scented miracle.

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Household cleaning

Hydrogen Peroxide Solution 3%

Boots / first-aid brands

Retail pack
£1.80200 millilitres
Raw active
Hydrogen peroxide 12% (40-volume cream peroxide / technical)7722-84-1

3% is 10-volume peroxide. Hair-developer 12% (40-volume) diluted 1:3 is the same 3% oxidiser in litres, not 200 ml pharmacy bottles. Do not drink it. Do not use 12% on skin undiluted.

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Household cleaning

All Purpose Descaler Sachets

Oust

Retail pack
£3.5075 millilitres (3 × 25 ml sachets)
Raw active
Lactic acid 80% (food / technical)79-33-4

This is not citric acid and it is not sulfamic. The sachet is 70–90% lactic acid — the same food-industry acid sold in 1 litre jerry cans. One 25 ml pour descale a kettle; three sachets is a tiny pour from that jerry.

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Household cleaning

DS-3 Cleaner Descaler

Fernox

Retail pack
£14.50500 g tub
Raw active
Sulfamic acid 99% (sulphamic acid crystals)5329-14-6

Sulfamic acid is the plumber’s descaler: a solid, less fuming than hydrochloric, stronger on scale than citric. The 500 g Fernox tub is a labelled bag of the same 99% crystals sold in 1 kg jars for a kettle-and-combi DIY stack.

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Household cleaning

Kleen Off Ammonia Multi-Purpose Cleaner

Jeyes

Retail pack
£2.49500 millilitres
Raw active
Household ammonia 9–10% (ammonium hydroxide)1336-21-6

UK Windolene is no longer ammonia. Kleen Off still is: a ~9–10% ammonium hydroxide solution in a 500 ml bottle. A 5 litre jerry of 10% household ammonia is the same molecule. Never mix it with bleach. The catch is the fumes, not a secret surfactant.

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Household cleaning

Complete Hand Sanitiser

Carex

Retail pack
£3.00500 millilitres
Raw active
Isopropyl alcohol 99% (IPA) diluted to ~70%67-63-0

WHO-style sanitiser is 70–80% alcohol plus a drop of glycerin. The branded gel is that mix with a pump. 99% isopropyl alcohol diluted 7:3 with water is the same working strength in litres, not 500 ml pumps. Flammable — not a drink, not a medicine.

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Household cleaning

Power Plus Original

Harpic

Retail pack
£2.50750 ml bottle
Raw active
Technical hydrochloric acid 32–36% diluted to toilet strength7647-01-0

Nine grams of hydrochloric acid per 100 g of liquid — toilet limescale and uric scale, not patio brick acid. The same HCl family as Mortar Clen but far weaker and formulated for ceramic WC pans. Dilute 30–36% pool-grade HCl carefully to a similar working strength, or buy labelled toilet acid once and compare the SDS.

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Household cleaning

Instant Drain Cleaner

One Shot

Retail pack
£18.001 litre
Raw active
Sulphuric acid 96% (trade drain strength)7664-93-9

This is not caustic soda gel (Oven Pride is sodium hydroxide). One Shot is ~91% sulphuric acid — a completely different drain chemistry. Trade-strength, corrosive, and labelled ‘never add water’. Bulk 96% sulphuric is the same molecule in a drum; still not a casual consumer product.

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Household cleaning

Original Washing Up Liquid

Fairy

Retail pack
£1.25320 ml bottle
Raw active
SLES 70% paste (sodium laureth sulphate)68585-34-2

Fairy is mostly water and SLES — the workhorse anionic surfactant in almost every UK washing-up bottle. A 25 kg drum of SLES 70% paste dilutes to hundreds of litres of 2% working liquor. You are paying for the green bottle and the scent, not a proprietary molecule.

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Household cleaning

Kitchen Drain Gel

Mr Muscle

Retail pack
£4.501 litre
Raw active
Sodium hydroxide pearls 99% (caustic soda)1310-73-2

Caustic drain gel — not sulphuric acid (One Shot) and not 4% oven gel (Oven Pride). Mr Muscle Kitchen Drain is ~36% sodium hydroxide in a viscous gel. Caustic soda pearls dissolved thick with salt make the same chemistry; still corrosive, still ‘add to drain, flush later’.

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Household cleaning

Antibacterial Surface Cleanser Spray

Dettol

Retail pack
£3.50750 millilitres
Raw active
Chloroxylenol (PCMX) 99% technical88-04-0

Dettol’s smell is chloroxylenol (PCMX, CAS 88-04-0) at about 4.8%. A kilogram of technical PCMX crystals dissolved to the same strength is the same biocide without the trigger tax.

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Household cleaning

Cleanser & Polish

Bar Keepers Friend

Retail pack
£2.50250 grams
Raw active
Oxalic acid dihydrate6153-56-6

Bar Keepers Friend is oxalic acid plus a mild abrasive — the same rust-busting chemistry as HG patio rust remover, repackaged for the kitchen. Oxalic dihydrate crystals and bicarbonate paste do the job without the pink can.

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Household cleaning

Sterilising Fluid

Milton

Retail pack
£3.251 litre
Raw active
Household thin bleach (sodium hypochlorite ~5%)7681-52-9

Milton is sodium hypochlorite at about 2% — half the strength of thick toilet bleach but the same oxidiser. Dilute 5% thin bleach to 2% and you have the same sterilising chemistry without the pink cap.

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Cream Cleaner

Cif

Retail pack
£1.50500 millilitres
Raw active
Citric acid monohydrate + calcium carbonate5949-29-1

Cif is citric acid plus a mild limestone abrasive in a cream base — the same soft scrub as mixing food-grade citric with chalk. The Pink Stuff is quartz abrasive instead; Cif is acid-forward for limescale film.

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Household cleaning

Concentrated Multipurpose Disinfectant

Zoflora

Retail pack
£4.50500 millilitres
Raw active
Benzalkonium chloride (BAC 50)68424-85-1

Zoflora’s biocide is benzalkonium chloride at about 1.87% — the same quat family as Patio Magic, sold as a scented kitchen concentrate. A 1:40 dilute is about 470 ppm BAC. One millilitre of BAC 50 in a litre of water lands in that working band; the perfume and ethanol are the brand, not the kill.

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Household cleaning

Soda Crystals

Dri-Pak

Retail pack
£2.491 kg
Raw active
Sodium carbonate decahydrate (soda crystals)6132-02-1

Dri-Pak’s bag is sodium carbonate decahydrate (CAS 6132-02-1) — washing soda. The molecule is the product. A 5 kg sack of the same crystals is the cupboard staple without the 1 kg grocery markup. This is not Vanish (that is percarbonate) and not borax substitute (sesquicarbonate).

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Borax Substitute

Dri-Pak

Retail pack
£2.99500 grams
Raw active
Sodium sesquicarbonate (borax substitute)533-96-0

Borax substitute is sodium sesquicarbonate (CAS 533-96-0) — not borax, not soda crystals, not bicarbonate. Dri-Pak’s 500 g box is a grocery pour of the same salt sold in 5 kg sacks. The EU reclassified borates; this is the carbonate/bicarbonate double salt that replaced the cupboard staple.

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Bicarbonate of Soda

Dri-Pak

Retail pack
£1.99500 grams
Raw active
Sodium bicarbonate (food-grade bicarbonate of soda)144-55-8

Dri-Pak’s 500 g box is sodium bicarbonate (CAS 144-55-8) — baking soda. The molecule is the product. A 5 kg sack of the same food-grade powder is the cupboard staple without the grocery-box markup. This is not soda crystals (carbonate) and not borax substitute (sesquicarbonate).

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White Vinegar Multi-Purpose Cleaner

Astonish

Retail pack
£1.30750 millilitres
Raw active
Acetic acid 80% (diluted to ~4.5% w/v)64-19-7

Astonish’s vinegar spray is acetic acid (CAS 64-19-7) at under 5% plus a drop of surfactant and perfume. Diluting 80% acetic acid 1:19 lands in the same band as the trigger bottle — without the citrus markup. This is not citric (Cillit Bang / Cif) and not soda crystals.

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Household cleaning

Ultra+ Carpet Cleaner Solution

Vax

Retail pack
£8.501.5 litres
Raw active
SLES 27% liquid (sodium laureth sulphate)68585-34-2

Carpet-washer ‘solution’ is dilute anionic surfactant with perfume. Sodium laureth sulphate (SLES) at a few percent in the tank does the same wet-extraction job without the rose-burst markup.

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Household cleaning

Oven Cleaner

Mr Muscle

Retail pack
£3.50300 millilitres
Raw active
Sodium hydroxide pearls 99% (caustic soda)1310-73-2

Another caustic gel with marketing. The attack on polymerised fats is sodium hydroxide. Dissolve caustic soda pearls to about 4% w/v and you get the same chemistry without the trigger-bottle tax.

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Household cleaning

Service-it Washing Machine Cleaner

Dr. Beckmann

Retail pack
£3.50250 millilitres
Raw active
Citric acid monohydrate (food grade)5949-29-1

The liquid Service-it bottle is 5–10% citric acid — a kettle descaler poured into an empty drum. Food-grade citric at about 75 g/L is the same heater-and-door-seal wash without the 250 ml appliance-aisle tax. This is not the powder Deep Clean (that is percarbonate — see Vanish).

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Household cleaning

Original Cream

Windolene

Retail pack
£2.50500 millilitres
Raw active
Isopropyl alcohol 99% (IPA) diluted to ~10%67-63-0

Classic Windolene cream is isopropanol at about 5–15% in a pink emulsion — the smear-cutting solvent is IPA (CAS 67-63-0), not a secret glass polymer. Dilute 99% IPA 1:9 for a ~10% wipe. That is not Carex 70% hand gel, and it is not the modern trigger ‘Diamond Shine’ (glycol ether).

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Household cleaning

Antibacterial Laundry Cleanser

Dettol

Retail pack
£4.991.5 litres
Raw active
Benzalkonium chloride (BAC 50) diluted to ~2.4%68424-85-1

Dettol laundry cleanser is about 2.4% mixed quats (dialkyl dimethylammonium + benzalkonium) — the same cationic family as Zoflora, sold as a scented conditioner-drawer pour. Dilute BAC 50 to 2.4% and you have the biocide without the 1.5 L cotton-breeze tax. It is not PCMX Dettol spray and not bleach.

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Limescale Remover Foam Spray Super Powerful

HG

Retail pack
£6.50500 millilitres
Raw active
Phosphoric acid 81% (food / technical) diluted to ~30%7664-38-2

HG Super Powerful foam is phosphoric acid at about 30% w/w — a bathroom descale, not Jenolite rust gel and not citric kettle sachets. Dilute 81% food-grade phosphoric 1:1.7 to the same band. Keep it off marble and never mix it with bleach.

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Household cleaning

Classic Limescale Remover Spray

Viakal

Retail pack
£3.00500 millilitres
Raw active
Formic acid 85% (diluted to ~3%)64-18-6

Current UK Viakal Classic spray is formic acid (CAS 64-18-6) at about 1–5% plus citric at 1–5% — not Fernox sulfamic crystals and not Cillit Bang’s citric/sulfamic kitchen trigger. Dilute 85% formic 1:27 to the same ~3% band. Older professional Viakal listed sulfamic or maleic — read the SDS on the bottle you hold.

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Grease & Sparkle Power Cleaner

Cillit Bang

Retail pack
£3.50750 millilitres
Raw active
LAS 96% paste (linear alkylbenzene sulfonate)85536-14-7

This is not Cillit Bang Limescale. The grease trigger’s classified anionic on the kitchen-degreaser SDS is linear alkylbenzene sulfonate (LAS, CAS 85536-14-7) at under 3%. Fairy is SLES — a different sulphate. Dilute LAS 96% paste to about 3% and you have the same grease-cut without the orange-bottle tax.

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3 in 1 Limescale Protection Powder

Calgon

Retail pack
£3.50500 grams
Raw active
Detergent-grade zeolite 4A (sodium aluminosilicate)1318-02-1

Calgon 3-in-1 powder is mostly zeolite 4A (CAS 1318-02-1) — a detergent ion-exchange builder, not citric acid and not soda crystals. The box lists more than 30% zeolites plus a pinch of polycarboxylate and perfume. A 5 kg sack of detergent-grade 4A is the same softening mineral. This is not pond clinoptilolite and not a kettle descaler.

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Original Colour Run Remover

Dr. Beckmann

Retail pack
£2.5075 grams
Raw active
Sodium dithionite ~85% (textile hydrosulphite)7775-14-6

The 75 g sachet is a reductive bleach: 15–30% sodium dithionite (CAS 7775-14-6), not Vanish percarbonate and not hypochlorite. About 20 g of 85% textile hydrosulphite in a 5 L soak matches the sachet’s active without the laundry-aisle tax. It liberates sulphur dioxide if it meets acid — never mix it with vinegar, descale or bleach.

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Fabric Refresher

Febreze

Retail pack
£3.50500 millilitres
Raw active
Hydroxypropyl-β-cyclodextrin (HP-β-CD)128446-35-5

The odour trap in Febreze fabric spray is hydroxypropyl-β-cyclodextrin (CAS 128446-35-5) at about 1% — a sugar ring that hosts smelly molecules. The television advert is the perfume. A 1% cyclodextrin wipe is the same host chemistry without the Unstopables tax. It is not a disinfectant and it is not bicarbonate in a trigger.

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Dishwasher Salt

Finish

Retail pack
£4.502 kg
Raw active
PDV / water-softener salt (sodium chloride, coarse)7647-14-5

Finish dishwasher salt is sodium chloride (CAS 7647-14-5) — coarse, high-purity salt for the machine’s ion-exchange softener. The molecule is the product. A 25 kg sack of PDV or water-softener salt is the same regenerant without the 2 kg grocery-box tax. This is not tablet detergent, not rinse aid, and not table salt (anti-caking agents can clog the softener).

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Lemon Power Multi-Purpose Spray

Cif

Retail pack
£2.50700 millilitres
Raw active
d-Limonene (citrus terpene, 90%+ purity)5989-27-5

Cif Lemon Power lists d-limonene (CAS 5989-27-5) at 1–5% alongside a non-ionic surfactant. The limonene does the degreasing; the surfactant lifts it; the lemon is the marketing. A 5% d-limonene working spray from a 90% concentrate costs a fraction of the trigger bottle.

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Original Bio Pre-Wash Powder

Bio-Tex

Retail pack
£4.50500 grams
Raw active
Subtilisin protease powder (enzyme, food/technical grade)9014-01-1

Bio-Tex lists subtilisin (CAS 9014-01-1) as the active enzyme, carried on sulphate. Protease is the workhorse of every biological laundry tablet sold in Europe. Food-grade subtilisin powder from a fermentation supplier is the same enzyme at a fraction of the grocery shelf price.

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Limescale Remover Spray

Viakal

Retail pack
£3.50500 millilitres
Raw active
Glycolic acid solution (70%)79-14-1

Viakal's GB SDS lists glycolic acid (CAS 79-14-1) at 5–15% as the primary descaling active, not hydrochloric acid and not citric acid. Glycolic is a short-chain alpha-hydroxy acid that dissolves calcium carbonate gently enough for chrome and ceramic. Bulk 70% glycolic diluted to a 10% working spray is the same chemistry without the brand fragrance charge.

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Washing Machine Cleaner & Descaler

Ecozone

Retail pack
£5.99250 grams
Raw active
Tetrasodium EDTA dihydrate (food/technical grade)64-02-8

Ecozone's SDS lists tetrasodium EDTA (CAS 64-02-8) as the primary chelating agent alongside citric acid. EDTA sequesters calcium and magnesium ions that form limescale, stripping them from the heating element without the heat that citric descaling requires. Bulk tetrasodium EDTA dihydrate is food-additive grade and costs a fraction of a foil pouch.

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4-in-1 Limescale Protection Tablets

Calgon

Retail pack
£10.50390 grams (30 tablets)
Raw active
Trisodium citrate dihydrate (food grade)6132-04-3

Current Calgon 4-in-1 tabs declare 15–30% polycarboxylates (sodium polyacrylate family, CAS 9003-04-7) plus perfume. Older Express tabs also listed sodium citrate. The everyday hardness job is a teaspoon of food-grade trisodium citrate — not a monthly citric drum descale (that is Service-it).

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